The CreditCards.com survey, conducted in mid-August, shows that that consumers with lower incomes are less likely to attend sporting events. Among respondents, 26 percent have incomes under $30,000 compared with 49 percent who earn more than $75,000.
Older consumers also are less likely to head to a stadium, with just 21 percent of people age 53 or older attending. In comparison, 43 percent of respondents age 18 to 52 attend. Parents are also more likely to splurge on events than non-parents.
Americans also spent more than $33 billion on athletic equipment and $19 billion on gym memberships over the past year, according to the survey. In all, consumers shelled out more than $100 billion on sports-related purchases in the last 12 months.