Americans are expected to spend an average of $80 on clothing, including uniforms or jerseys.
Be on the lookout for potential deals when shopping for the game, said Sara Skirboll, shopping and trends expert at RetailMeNot. Searching for coupons online or liking retailers’ social media sites can result in substantial discounts.
“In this day and age, it’s silly not to look for a deal for something,” Skirboll said.
Almost 1 in 10 people who buy a new TV this year will do so during Super Bowl sales, according to personal finance website WalletHub.
“It’s actually even better than Black Friday,” WalletHub senior analyst Jill Gonzalez said. “We see steeper discounts on TVs now.”
If you’re in the market for a new TV, start by comparing prices at major retailers like Best Buy and Target, Gonzalez said. Often, retailers will match the price if you see a more competitive deal elsewhere.